Set a benchmark for anti-slip
Look at trends·Look for outlets
A number of research reports and monitoring data released recently show that the innovation and competitiveness of specialized and new enterprises continue to improve, and their development resilience is stronger. In other words, enterprises with the characteristics of "specialization, specialization and innovation" in various industries can be commonly referred to as "small but sharp", "small but specialized" and "small but beautiful" enterprises. At the same time, they have their own "unique skills" and have a unique voice in the industry chain.
Tumbler anti-slip textured tiles is such a tile brand that focuses on the anti-skid field. On September 15, Tumbler anti-slip textured tiles joined forces with Tencent Home Furnishing to successfully hold the Tumbler anti-slip marble tiles brand launch and online wealth summit through online live broadcast and offline sharing, presenting another "hot spot marketing" in the industry. ", breaking the time and space isolation caused by the epidemic, everyone discussed brands, admired products, visited exhibition halls, and discussed policies together.
【Set a benchmark for anti-skid】
This live broadcast is full of surprises. Whether it is the anti-slip performance of the product, home furnishing matching, as well as investment policies and profit models, all are fully explained. The whole process was full of useful information, and the online interaction and intention consultation were very popular. By the end of the live broadcast, the cumulative number of viewers reached 260,000+.
To a better future
At the beginning of the live broadcast, Mr. Wang Hongbo, chairman of Guangdong Yubang Ceramics Co., Ltd., took the stage to deliver a speech. He said that due to the overall economic downturn, all brands in the industry are facing unprecedented challenges. Frequent outbreaks of epidemics have disrupted the brand's original expansion rhythm. Exhibition hall activities, The postponement of major exhibitions and the inability of investment promotion personnel to go out to promote products have had a negative impact on product promotion and investment promotion work.
[Mr. Wang Hongbo, Chairman of Guangdong Yubang Ceramics Co., Ltd.]
Tumbler is able to swim upstream in such an industry environment, thanks to the manufacturing technology and senior R&D team of Guangdong Yubang Ceramics Co., Ltd., which has natural technical advantages. At the same time, it also pays equal attention to the development of agents and dealers, whether it is Engineering resources or retail?Empowerment will provide strong support to agents and dealers.
Finally, Mr. Wang Hongbo said that the Tumbler anti-slip textured ceramic tiles stand at a new starting point and start a new journey! The more difficult the moment, the more we must stick to our original aspirations, and the more we must pass on our confidence to everyone, every dealer, and every roly-poly person.
[Mr. Wang Hongbo, Chairman of Guangdong Yubang Ceramics Co., Ltd.]
Look at trends and look for outlets
Mr. Cai Xun, Marketing Director of Tumbler Anti-Slip Textured Tiles, said that slipping has become the second killer after traffic accidents. People have also begun to pay more attention to anti-skid floors. Terminals have basic knowledge and acceptance of anti-skid products, but it is just a matter of marketing. The surface is narrow and the climate has not yet formed, but Tumbler sensed the business opportunities, and Tumbler anti-slip texture bricks were born.
The Tumbler R&D team carefully developed a new material "wear-resistant anti-slip crystal", which makes the Tumbler anti-slip textured bricks different from the ordinary anti-skid bricks on the market. The anti-slip crystal has three layers of penetration, and the static friction coefficient in the dry state is Up to 0.8, the ceramic tile surface is more wear-resistant, more anti-slip, and the anti-skid effect is more durable.
[Mr. Cai Xun, Marketing Director of Tumbler Anti-slip Textured Tiles]
Relying on its excellent strength and advantages such as original factory blanks, independent base labels, independent designs and colors, and 100% Made in Guangdong, the "Trolyro" brand has successfully landed and emerged despite the severe industry situation and epidemic situation. At the same time, it has also gained It has won praise and praise from peers, dealers and end market users.
Mr. Cai Xun said that in the near future, anti-skid technology will be applied and produced by more and more companies, and anti-skid products will also enter more consumer households.
[Mr. Cai Xun, marketing director of tumbler anti-slip textured tiles]
Uniting forces to create a win-win situation
During the live broadcast, Mr. Cai Xun, marketing director of Tumbler anti-slip textured tiles, said that brand investment is very important for ceramic companies. It is not only related to the effect of the company, but also related to the development and growth of the brand. In the new situation, Tumbler will also create another round of industry nugget opportunities for dealers with brand-new policies.
Mr. Cai Xun introduced the five major advantages of the brand to the intended dealers: 1. Original blank, quality assurance 2. Independent bottom label, independent design and color 3. Full range of accessories 4. High-end quality, affordable price 5. With assistance from the headquarters, business operations are worry-free. Tumbler will empower terminals with innovative models. The company provides dealers with comprehensive assistance services, product support, operational support, policy benefits, etc., allowing dealers to operate easily.
The sincere investment policy directly pushed the event to a climax, not only attracting a large number of fans to watch, but also many interested customers actively consulting and signing orders. On-site good news spread frequently, and the number of visits and transactions hit new highs, triggering a wave of excitement. There is a wave of screen-swiping craze.
Mr. Cai Xun said that only by cooperating with dealers and seizing opportunities is the key to winning the market. He believes that under the leadership of the headquarters, major dealers will be able to buck the trend and achieve greater success!
[Mr. Cai Xun, Marketing Director of Tumbler Anti-slip Textured Tiles]
Online Shopping Exhibition·Appreciate New Products
In order to let the audience in the live broadcast room understand the new products of Tumbler more intuitively, under the leadership of the host, the intended dealers followed the camera to conduct an immersive tour of the exhibition hall of Tumbler headquarters. While feeling the charm of the new products, they further enhanced their understanding of the new products. Learn about new Tumbler products.
[Visit the exhibition hall·New product appreciation]
The new product mainly includes four cores: professional-grade anti-slip glossy surface: crystals penetrate the surface and inside without affecting the surface gloss; professional-grade glossy surfaceThe surface is super wear-resistant: long-lasting, with three layers of diamond molecular glaze penetrating; professional-grade smooth surface anti-fouling: easy to clean, glazed crystal reinforcement, not easy to penetrate; professional-grade anti-slip coefficient: the inclination is between 19-27 degrees. The net friction coefficient is above 0.7.
[Visit the exhibition hall·New product appreciation]
Media Empowerment·Creative Check-in
Driven by new technologies such as the Internet, big data, and artificial intelligence, more and more traditional companies have launched new media marketing models. Digital consumption empowered by data has become the backbone of the market's rapid development.
The live broadcast attracted many industry media. The media empowered Tumbler from different dimensions through creative video check-ins, deepened "new media + ceramics" and expanded new space for in-depth integration.
【Onsite check-in collection】
Focus on one thing, polish one product, and become a leader in a niche field! Over the years, the ceramic tile industry has continued to evolve with economic development and improvement of living standards. The brands that can stand at the top of the industry have always been those brands that truly consider consumers and continue to dig deeper in vertical fields. This recruitment brand launch and online wealth summit is not only the launch of the roly-poly strategy, but also a formal new look for the industry, agents and consumers. The Tumbler brand launch and online wealth summit not only provide the industry with a better reference style, but also inject a boost of confidence into dealers. In 2022, Tumbler looks forward to working with more dealer partners to focus on anti-slip textured ceramic tiles and work together to create a wealthy life!
