On December 24, the Jinsi Yuma core service provider seminar was held in Foshan. Zhang Yunshu, Chairman of Zhang's Enterprise, Zhang Yundang, Managing Director, and Deputy General Manager of Zhang's Enterprise Yang Weiwei, general manager of Jinsi Yuma brand, Qi Shizhu, director of Zhang's Enterprise R&D Center and director of Nanzhuang production base, Wu Ye, OEM general manager of Zhang's Enterprise, Huang Zuoyao, director of Jinsi Yuma product research and development, Jinsi Yuma K gold operation Management Center Director He Zhen and other leaders as well as core service provider representatives attended the seminar.
Whether it is a brand or a terminal, products are always the core of competition, the weapon to seize the market, and the vitality of the brand. At the meeting, representatives of the leadership of Jinsiyuma headquarters and representatives of core service providers had an in-depth discussion on core content such as currently launched new products, future product development directions, after-sales service standards, finished product delivery, and marketing activities. Representatives of core service providers from across the country Speak freely and actively make suggestions.
New product review: It has touch, texture and visual sense, which is eye-catching and shocking, and makes you more confident in sales
At the seminar, when talking about the newly released K gold starry sky wainscoting and Bella time texture bricks on December 23, everyone unanimously said that the two series of new products launched this time are outstanding in terms of craftsmanship, texture and texture. Brand-new breakthroughs have been made in terms of products, colors, etc., and they all expressed that they will be more confident in future sales.
At the same time, representatives of each service provider also put forward constructive suggestions for product optimization. For example, in terms of design and color, high-end popular colors such as light coffee, khaki, cream white, and more plain colors can be appropriately added; in terms of technology, they can be tried Dark and light abrasive texture bricks; some large patterns can be added to the texture... Everyone expressed their opinions, actively discussed, and reached a consensus during the discussion.
During the new product launch on December 23, many service providers came to watch and taste it and spoke highly of it.
▲K gold star sky wainscoting in no light or night environment Effect
After-sales service is standard, and finished product delivery is more worry-free
Good products require good application, good training, good promotion, good display, good after-sales, and good service!
For after-sales, service provider representatives discussed aspects such as display, beautiful seams, accessories, and dense seam paving. Zhang Yunshu, chairman of Zhang's Enterprise, concluded that Jinsi Yuma is working on improving the finished product delivery system. The delivery of finished products is based on user needs, service provider needs and brand value needs. It is imperative. Jinsiyuma will optimize and upgrade value chains such as product transportation standards, construction paving standards, supporting auxiliary material standards, and service standards to allow Consumers can have more peace of mind during the renovation process!
Marketing activities are stepped up, and manufacturers implement unified implementation to boost sales
While attaching importance to appearance and quality improvement, consumers also pay attention to and look forward to event promotions. This is also an issue of particular concern to service provider representatives. At the meeting, everyone voted on the timing of marketing activities. Based on the success of the first 718 Brand Festival, in 2022, Jinsi Yuma will hold three large-scale node promotion activities led by manufacturers and implemented in unified standards across stores across the country. , all with the scale and intensity of the brand festival, unified thinking, unified rhythm, and unified model execution to achieve terminal victory.
Headquarters had in-depth exchanges with service provider representatives
After more than 2 hours of discussion and one-on-one questions and answers from the leaders of Jinsi Yuma headquarters, the service provider representatives further clarified the product direction of Jinsi Yuma, With clear ideas and goals in the direction of service standards and marketing promotion, we believe that Jinsi Yuma will achieve new growth and transcendence in the terminal.
