Abstract: On March 18, 2020, the "Smart Breakthrough and Win-Win Future" Oceano Ceramics 2020 Smart Store Online Wealth Summit is about to launch.
Consumption upgrades, the cold winter continues, market loss, and cost increases... In the ceramic construction industry where competition is becoming increasingly fierce, the profitability of traditional stores has obviously gone downhill. However, behind every challenge, there must be opportunities. How to effectively improve operational efficiency and bring consumers a superior material selection experience has become the next hot topic in the home building materials industry. As winter approaches, Oceano Tile’s smart stores launch an attack on new retail!
In March this year, Oceano Ceramics officially launched the nationwide recruitment of smart franchise stores. With its characteristic advantages of low investment, low cost, high efficiency, excellent experience, and easy operation, it has opened up a new era of ceramic tile brand store operations in the industry. model. So, what are the highlights of Oceano smart stores that subvert tradition?
The minimum investment is 100,000, 50㎡ ceramic tile store, creating a 1+N precise layout model
“The minimum investment is 100,000, small and compact” is a major feature of Oceano Smart Franchise Store. Although the smallest smart store is planned to be only 50 square meters, it has all the service functions such as material selection, display, and design. Both initial investment and later operating costs are significantly lower than traditional stores. And sophisticated stores can also be flexibly opened in areas with higher passenger flow, such as residential areas and shopping malls, to be closer to consumers.
For entrepreneurs, as well as small investors such as distributors and wholesalers, smart stores have significantly lowered the entry threshold, are relatively low-risk, and can quickly realize transformation and quickly embark on the track of brand management; for those with relatively rich industry experience Dealers can combine the 1+N model to cover and penetrate the entire city at lower costs, changing their passive business status.
Dayunshang’s black technology configuration creates a new material selection experience at low cost
wisdomThe store is equipped with an interactive large screen 2.0 that is highly integrated with Oceano's 2019 cloud business technology and a fully upgraded 3D cloud design system. The interactive large screen includes 95% of the real estate units in major cities across the country and stores millions of units. The space renderings cover 10 mainstream styles and almost all environments from living rooms, kitchens and bathrooms to commercial spaces. Let a smart store of less than 100 square meters achieve benefits exceeding 1,000 square meters.
Through the interactive large screen, users can quickly lock in a designated real estate area and obtain complete house type information, eliminating the tedious steps of early door-to-door survey and drawing. They can also view the design effects of various styles of house model rooms, compare and select Perfect match and style.
On top of this, the platform also integrates the function of extremely fast one-click brick replacement. You can match the space with just the move of your fingers, turning the selection of decoration materials into a fun DIY experience. It also realizes dynamic roaming of VR whole-house walking mode to immerse yourself in the space. The unique material selection experience instantly impresses customers and significantly increases the order rate.
The 3D cloud design system is specially developed for end users to quickly personalize space design. It applies all-digital technologies of cloud rendering, cloud storage, and cloud management to help designers quickly customize designs for users. It has the ability to output construction drawings with one click. Convenient functions such as elevation drawings, one-click export of brick details and quotations, and the fastest rendering of ultra-high-definition 6K720 panoramic VR images in 10 minutes, significantly shortening the time and cost of decoration design.
With the support of Dayunshang technology, dealers have advanced weapons in terms of customer service. They can help customers complete the whole-house ceramic tile customization experience in less than half a day at the fastest, compared with ten days and a half in the past. The selection of decoration materials will undoubtedly greatly improve the customer experience, while also reducing the labor cost and time cost of the service.
Extremely fast store construction, introduction of a full set of standardized operations, and AI-assisted smart marketing
Oceano smart stores have further optimized store construction standards and processes. From site selection to acceptance, they can be opened in more than 30 days, and the entire process is followed up by dedicated personnel from Oceano headquarters, which reduces the dealer's early rental pressure and energy investment.
On the other hand, with the support of Oceano Cloud Business Technology and the introduction of a full set of smart store operations, smart stores only need oneThe staff configuration of a store manager, a designer, and a shopping guide can meet daily operations, truly reducing the dealer's labor cost burden.
In terms of marketing, Oceano launched the Jukebao program for smart stores. This program does not require installation and has access to the resources of Oceano's entire platform. It can realize diversified functions such as pre-sales and after-sales reception, service communication, customer marking, task tracking, performance comparison, event promotion, etc. Through a mobile phone, you can fully control the operation status of the entire store, easily negotiate orders and conduct diversified marketing promotions.
On March 18, 2020, the "Smart Breakthrough and Win-Win Future" Oceano Ceramics 2020 Smart Store Online Wealth Summit is about to launch. Invest 100,000 yuan or more to open a first-line brand ceramic tile store. It is better to wait for the trend than to create it. Choose Oceano smart store to win the new trend and create a prosperous future together.
(Source: Oceano Tile)
